JR Motorsports, Mooresville

4.5
Specialty Museum · Hidden Gem · Museum
Retail Store Hours:

Monday-Friday 8:30 AM - 5:00 PM

Saturday 10:00 AM - 3:00 PM

Now in its 16th year, JR Motorsports is the professional race team and management company for Dale Earnhardt Jr., NASCAR’s 14-time Most Popular Driver and winner of 50 NASCAR-sanctioned races. The company is based in Mooresville, N.C., and operates out of a 66,000-square-foot facility that serves as the nucleus of Earnhardt Jr.’s racing, marketing and business interests.

JR Motorsports tours nationally in the NASCAR Xfinity Series (NXS), where it fields a full-time roster of four cars, and a fifth entry – the popular No. 88 car – on a part-time basis. JR Motorsports is also active regionally with its late model program, upon which the company was founded.

In 2016, JRM qualified two of its team cars for the inaugural NXS Chase, ultimately finishing second and third in the championship standings. The effort marked the third straight season (2014-16) that JRM placed at least two cars in the top four of the final standings. Laying the foundation for this success was the team’s monumental 2014 season, in which it claimed its first NXS championship with driver Chase Elliott, and earned a single-season-record nine victories among four drivers. All told, JRM boasts 31 NXS wins and 69 late-model victories, including late-model track championships in 2012 and 2014, and a 2016 owner championship.

JR Motorsports’ first foray into racing came in 2002 with a street stock car that competed at Concord (N.C.) Speedway. After numerous wins in the local ranks, Earnhardt launched his Xfinity Series program in 2006. In 2008 he merged with Hendrick Motorsports to field a joint effort that would include engineering, chassis and engine support. The collaboration paid off as JR Motorsports enjoyed a breakout season with four victories between its two teams. The company would score eight victories during the 2008 and 2009 campaigns. The team’s triumphs carried through the ensuing seasons, culminating in the 2014 NXS championship run. In addition to its NXS teams, JRM also expanded into the NASCAR Camping World Truck Series with a single entry in 2015-16, scoring two wins, including a victory in only its second series start.
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JR Motorsports reviews

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TripAdvisor traveler rating
TripAdvisor traveler rating 4.5
125 reviews
Google
4.8
TripAdvisor
  • Full disclosure. Only the gift shop was open to the public on the day we came through town. The sweet clerk, whose name escapes me, was more than knowledgeable, entertaining and fun. While we were...  more »
  • great little workshop to pull in and chat to the staff, all very friendly, on the right day you get to meet some of the Gang that put out the podcasts.  more »
Google
  • Although it's a good shop, it's lacking in visitor amenities. To view the shop, there's a propped open door with a rope barrier. Photography is not allowed in the shop. The gift shop is small. The staff is very friendly and engaging. I was hoping for more of an experience, but I guess Xfinity shops don't have the money for the fan experience. Definitely go and see it, but don't expect to see much from the Earnhardt legacy (trophies, pictures, etc).
  • The JR Motorsports facility was fantastic! Awesome gift shop and the lady behind the counter was very helpful! There is an awesome location in the shop for visitors to view the cars being worked on! Cant wait to go back!
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